Industry experts have taken the pulse of the development trend of intelligent cockpit, and the "ceiling" of the car has unlimited room for development in HarmonyOS cockpit.
On November 6th, during the Huawei Developers Conference, Zhan Jingjing, Vice President of the State Automobile Strategy Institute of China Automotive Engineering Society, Ji Shenzhou, Director of Huawei Terminal BG Smart Travel Software Department, and Peng Lei, Chief Engineer of AITO World M7, gathered together with professional automotive media at Huawei Songshan Lake Base to discuss the development trend of automotive smart cockpit.
With the rapid development of the automobile industry, technologies such as AI big data, in-vehicle entertainment, communication technology, human-computer interaction, automobile chips, operating system and so on have driven the update of the cockpit, and HarmonyOS cockpit is one of the leaders. Based on the independent HarmonyOS system and Huawei’s emphasis on user experience, HarmonyOS cockpit has become the "ceiling" of smart cars, bringing the digital world into cars and opening the curtain of the era of smart cockpit, which has been recognized by experts and media present.
Quietly fighting: new energy vehicles are electrified in the first half and intelligent in the second half.
Zhan Jingjing is the Secretary-General of the Working Group of Automobile Intelligent Cockpit of China Automotive Engineering Society. She has been observing and studying the development of automobile industry and the changing trend caused by new technologies. In her view, when consumers bought a car five years ago, they might consider the data of engine displacement and acceleration of 100 kilometers. However, with the popularity of electric vehicles, people are now more concerned about the cruising range of the car and the intelligent level of the cockpit. These changes in consumption choices are not only driven by automobile technology, but also driven by an industry, that is, a group of enterprises with technology or Internet background, including Huawei, have joined the automobile manufacturing field, bringing some new ideas and changing the product concept of traditional automobiles.
Zhan Jing Jing said that in the new trend of automobile smart cockpit, consumer demand is clear, and the experience gained is real. The new technologies transmitted from the field of electronic consumption are also rapidly merging with traditional automobile electronics, and cross-border integration and cooperation of industries have become the norm. The automobile industry will be more open in the era of intelligent networking. In the past, the traditional automobile industry was a relatively closed chain supply chain. In the era of intelligent networking, it is opening up and transforming into a network industrial ecology. There are various ways of cross-border integration in the new industrial ecology, and Huawei’s HarmonyOS cockpit is also a typical one in this respect.
Zhan Jing also attaches great importance to the autonomy of the car operating system, and thinks that it will be the key to determine the success or failure of China’s car products in the field of intelligent cockpit. A capable enterprise like Huawei should better promote the open source of its own operating system. In addition, in order to ensure the safety of vehicle information, the automobile industry needs a more sound independent operating system to ensure the safety mechanism.
Ji Shenzhou: HarmonyOS cockpit is based on Huawei’s core technology reserve, which relieves the anxiety and burden of drivers and passengers and quickly becomes a smart assistant and reliable partner.
"Nothing is difficult without knowing it, but it is easy but hard to achieve it." In Ji Shenzhou’s view, in the final analysis, the competition between software innovation and experience is technology accumulation and the pursuit of software teams. HarmonyOS operating system has strong performance, complete security and privacy, minimalist design and clever artistry. These are not a stroke of genius, but the investment of Huawei’s terminal software for more than ten years, the continuous accumulation of technology, the natural growth of the software team, and Huawei’s insight into the changes in the automobile industry and the understanding of users’ full-scene travel have finally created the innovation and experience of HarmonyOS cockpit ahead of the industry.
In terms of macro-ecological innovation, the HarmonyOS cockpit breaks the boundary of the cockpit and connects smart devices such as mobile phones and watches. As a part of the cockpit, the navigation of the mobile phone automatically flows to the car after getting on the bus, liberating the mobile phone; The application on the super desktop mobile phone becomes a part of the intelligent cockpit application, and it leaves no trace after use; The PC and the car cooperate with each other to create a mobile studio for the whole vehicle … From the perspective of polishing the micro-functional experience, Huawei’s software team is based on human factors science and combined with the self-developed dynamic rendering engine to create an easy-to-use and extremely smooth cockpit experience. Let our users use it when they get on the bus, and the more they use it, the more they like it.
Huawei’s terminal investment in software field year after year has precipitated the core technology of HarmonyOS, condensed the top talents in the industry and created a software team that pursues the ultimate user experience. Since six years ago, through in-depth technical research, it has brought about "a natural life is fast", leading the industry’s first promise of "18 months without being stuck", constantly accumulating in the operating system and breaking through innovation. When entering the smart cockpit business, the Huawei team has sufficient self-confidence and determination to do it in a down-to-earth manner, continue to charge toward a city wall, and bring the world-leading software engineering capability of consumer electronics to the smart cockpit field.
Ji Shenzhou said that Huawei will continue to precipitate core technologies in the future, continue to pursue the best experience for users, and continue to build smart cockpits that are often used and new for consumers, setting an industry benchmark. With "leading technology+first-class team", we will see the future with innovation and accelerate the revolution of intelligent cockpit industry with an open mind. HarmonyOS intelligent cockpit should be a smart assistant and reliable partner, let users throw away buttons and liberate themselves!
Peng Lei: In the world of inquiry, M7 is always new, which can hold every happiness.
Peng Lei, chief engineer of AITO Media M7, introduced the advantages of media M7 experience from the product point of view. The words that users gave the most feedback to HarmonyOS cockpit were fluency, intelligence and convenient operation, which also reflected the voice that HarmonyOS cockpit wanted to convey to users, and it was as convenient to use a car as a mobile phone. Recently, M7 will also carry out the first OTA upgrade, including more than 180 upgrades and optimizations; HarmonyOS3 will be pushed in the first quarter of next year, including the future update with the ecology and functions of HarmonyOS, which is to let users use it frequently.
As a luxury and intelligent large-scale electric SUV launched by AITO brand, the M7 in Wenjie reflects Huawei’s emphasis on user experience everywhere except the "ceiling" of HarmonyOS cockpit. Under the blessing of HUAWEI DriveONE pure electric drive range-extending platform, the battery life of Wenjie M7 can be about 200 kilometers, and the battery life is over 1,000 kilometers with full oil and full electricity. Many users have reported that its battery life has a "reverse virtual standard".
Upstream journalist Liang Ma
Editor: Li Lei
Editor: Yang Xinhua
Audit: Huang Hangbin